Privacy Policy

Last updated: October 2026

Rural Rethink Advisory LLP is committed to protecting your privacy.

This Privacy Policy explains how Rural Rethink Advisory LLP collects, uses, stores and protects information obtained through www.ruralrethink.com and its associated communication channels.

This Privacy Policy also applies to CrestQ™, an artificial intelligence initiative under development by Rural Rethink Advisory LLP, including enquiries, research collaboration requests and other communications received through its webpage or designated contact channels.

1. Information We Collect

We collect information voluntarily provided through our contact forms, newsletter or community sign-up forms, network registration forms, or direct email communications. This may include your name, organisation, designation, email address, phone number, location, areas of interest and enquiry details.

Our website and related service providers may also process technical information, including IP addresses, browser and device information, cookies and website access data, to support website functionality, security and, where enabled, analytics.

2. How We Use Your Information

We use the information submitted by you only to:

respond to your enquiry;
discuss potential engagements;
share relevant updates about our services, programmes, events, or initiatives; and
send newsletters, community updates, invitations, and learning resources where you have chosen to sign up for them.

We do not use your information for unsolicited marketing.

3. Newsletter and Community Sign-Up

If you sign up for our newsletter, network, or community updates, we may use the information provided by you to send communications related to Rural Rethink Advisory, its initiatives, events, insights, learning resources, and relevant updates. You may opt out of these communications at any time by writing to us at connect@ruralrethink.com

4. Data Sharing

We do not sell, rent or trade your personal information. Information may be accessed by authorised representatives of Rural Rethink Advisory LLP and processed by service providers supporting our website hosting, form management, email communications and website security, including Wix, where necessary for the purposes described in this policy. Information may also be disclosed where required by applicable law.

5. Data Retention

We retain your information only for as long as necessary to fulfil the purpose for which it was submitted, or as required under applicable law. You may contact us at connect@ruralrethink.com to request access to, correction of, or deletion of personal information held by us, subject to applicable law and lawful retention requirements.

6. Cookies

Our website uses cookies and similar technologies to support essential functionality, security and website performance. Depending on the services and integrations enabled, additional cookies may be used for analytics and improving the visitor experience. Visitors can manage cookies through browser settings and, where available, the website's cookie preference controls.

7. Data Security

We take reasonable steps to protect the information you submit to us from unauthorised access, misuse, loss, or disclosure. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

8. Client and Engagement Confidentiality

Information shared by clients in the course of an engagement is treated as confidential. Client names, mandate details, reports and engagement outputs are not disclosed without prior consent, except where required by law.

9. Your Choice

You may choose not to provide certain information. However, this may limit our ability to respond to your enquiry or provide certain updates or communications.

10. Contact

For any privacy-related queries, please write to us at connect@ruralrethink.com.